Organizations rely on year-end fundraising to meet annual revenue targets, making up as much as 40 percent for some. Along with the fact that tax cuts may mean fewer people claim charitable deductions next year, holiday fundraising campaigns are under even more pressure to attract donors. The Chronicle of Philanthropy is hosting a webinar to help you start planning the perfect fundraising campaign to achieve top results.
The webinar will feature Erin Fincher, who raised almost $7 million for North Texas Food Bank in the last two months of last year. She will highlight tips for aligning potential donors with your mission for larger gifts and how to make the most of employer matching. Also speaking will be Amy Ricigliano, VP of client services for Eidolon Communications, a marketing consulting firm specializing in nonprofits. Amy will address building compelling marketing campaigns to engage donors now and how to capitalize on online messaging tools. Register online here.